Mcfly Analytics is a Shopify app that reads your orders (read-only) and the product costs Shopify records. See value per customer for each month's new customers at 30, 60, 90, 180 and 365 days, repeat rate, when a customer pays back what it cost to win them, 365-day value by first product and by discount code, the true return rate next to Shopify's sales reversals, and up to 5 years of daily sales side by side.
No pixel, no ad logins. Free plan available; paid plans start at $29/month by order count. LTV, cohorts and profit unlock on paid plans.
I wanted answers Shopify's reports leave open: what a new customer is worth 30, 90 and 365 days after the first order, which first product and discount code bring back the best customers, and how long until a customer pays back what it cost to win them. Mcfly answers those from Shopify orders and the product costs Shopify already records, with no pixel and no ad logins.