Jefe is a software platform for restaurants in Spanish-speaking Latin America. It brings together an AI assistant for WhatsApp, a restaurant-owned online storefront, and tools for managing direct orders and daily operations. Restaurants can use Jefe to develop their own sales channel and coordinate the work behind incoming orders.
The product is designed around restaurant workflows rather than a general-purpose chatbot. Jefe is operated by AticoVentures, LLC, and its currently communicated coverage is Spanish-speaking Latin America. Pricing starts at a 5% commission per order. Final commercial terms depend on the market and the restaurant's operation. Restaurants can request a written proposal through the official website.
Jefe focuses on helping restaurants in Spanish-speaking Latin America develop their direct sales channel. The platform combines an AI assistant for WhatsApp, a restaurant-owned storefront and tools for managing orders and operations.